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Restaurant General Manager Job Responsibilities and Best Practices

Restaurant General Manager Job Responsibilities and Best Practices

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A restaurant general manager (GM) sits at the center of everything that happens in a restaurant. From leading teams and shaping culture to managing costs and driving guest satisfaction, the role blends leadership, strategy, and hands-on execution.

As restaurants face tighter margins, higher labor costs, and rising guest expectations, the GM’s responsibilities have only expanded.

Below, we break down modern restaurant general manager job expectations—and the best practices that help great GMs succeed consistently.

What does a restaurant general manager do?

Before diving into specific responsibilities, it’s important to understand the scope of the role. A restaurant general manager is ultimately accountable for the restaurant’s performance—both on the floor and on the P&L.

At a high level, a restaurant general manager is responsible for the overall performance of the business. That means owning both the guest experience and the financial results while keeping day-to-day operations running smoothly.

Typical responsibilities include:

  • Leading and developing staff

  • Overseeing daily operations and service standards

  • Managing labor, inventory, and food costs

  • Ensuring compliance with health, safety, and labor regulations

  • Analyzing performance data and adjusting strategies

  • Acting as the bridge between ownership, leadership, and frontline teams

In short, the GM is accountable for whether the restaurant thrives—or struggles.

Core job expectations for restaurant general managers

Modern restaurant GMs are expected to balance leadership, execution, and financial oversight. These expectations go beyond “running the shift” and extend into long-term performance and team development.

  • Leadership and team development: People are the foundation of every successful restaurant. A GM’s ability to recruit, train, motivate, and retain staff has a direct impact on guest satisfaction, consistency, and profitability. A strong GM builds a culture people want to be part of. This includes hiring the right people, training them well, setting clear expectations, and holding the team accountable in a fair, consistent way. Coaching, recognition, and communication are just as important as scheduling and discipline.

  • Operational excellence: Great service doesn’t happen by accident. It’s the result of clear processes, consistent execution, and strong oversight across every shift. GMs are expected to keep operations tight and predictable. That means smooth shifts, consistent food quality, reliable service times, and clear processes that staff can follow even during the busiest hours.

  • Financial performance and cost control: Running a profitable restaurant requires more than good food and friendly service. Today’s GMs must understand the numbers behind the operation and use them to guide decisions. Monitoring labor percentages, food costs, waste, and profitability is no longer optional. General managers must spot trends early and make adjustments before small issues turn into major losses.

  • Guest experience and brand standards: Every guest interaction reflects the brand. The GM sets the tone for how guests are treated and how consistently the restaurant delivers on its promise. From the moment a guest walks in to the moment they leave, the GM is responsible for the experience. That includes cleanliness, hospitality, speed of service, and consistency with brand standards—especially across multiple shifts or locations.

  • Compliance and risk management: Behind the scenes, restaurants operate in a highly regulated environment. GMs play a critical role in protecting the business by ensuring standards are followed. Health codes, labor laws, safety procedures, and internal policies all fall under the GM’s watch. Staying compliant protects employees, guests, and the business itself.

Best practices for successful restaurant general managers

Knowing the job expectations is only half the equation. The most effective GMs rely on proven habits and systems that help them lead consistently—even during busy or unpredictable periods.

  • Lead from the floor: Visibility matters. When GMs spend time on the floor, they build trust with staff and gain firsthand insight into what’s working and what isn’t. The most effective GMs don’t manage only from the office. Being visible during service builds trust, improves communication, and helps managers spot problems in real time.

  • Use data to guide decisions: Gut instinct has its place, but data-driven decisions create more predictable results. Access to accurate, timely information helps GMs act with confidence. Great GMs rely on data, not guesswork. Reviewing sales trends, labor reports, inventory usage, and key performance indicators helps managers make smarter scheduling, purchasing, and pricing decisions.

  • Build strong shift leaders: A restaurant runs on more than one leader. Developing a capable management bench ensures consistency across shifts and reduces burnout. Building assistant managers and shift leaders creates stability across the operation and gives teams confidence when the GM isn’t present.

  • Standardize, then improve: Consistency is the foundation of scale and efficiency. Standard systems reduce errors and free up time for improvement. Clear processes for training, inventory, scheduling, and reporting reduce chaos. Once standards are in place, GMs can focus on refining and improving instead of constantly putting out fires.

  • Communicate early and often: Clear communication keeps teams aligned and reduces friction. It also builds trust and accountability. Whether it’s performance feedback, schedule changes, or business goals, consistent communication helps teams stay engaged and focused.

Common challenges restaurant GMs face

Even the strongest managers face obstacles. Understanding these challenges helps GMs prepare for them and address issues before they escalate.

  • Balancing time between the floor and administrative work

  • Managing labor shortages and turnover

  • Keeping costs under control during price volatility

  • Maintaining consistency across multiple shifts or locations

  • Avoiding burnout while carrying constant responsibility

The best general managers succeed by leaning on systems, delegating effectively, and focusing their energy where it matters most.

Restaurant general manager FAQs

  • What skills are most important for a restaurant general manager?
    Leadership, communication, financial literacy, problem-solving, and time management are critical. Successful GMs also need emotional intelligence to motivate teams and handle pressure.

  • How is a restaurant general manager different from an assistant manager?
    A GM owns overall performance, including financial results and long-term strategy. Assistant managers typically focus on specific shifts or operational areas and report to the GM.

  • How many hours does a restaurant general manager typically work?
    Many GMs work 45–60 hours per week, including nights, weekends, and holidays. Strong systems and leadership teams can help reduce excessive hours over time.

  • What metrics should restaurant general managers track regularly?
    Common metrics include labor percentage, food cost percentage, sales trends, inventory variance, guest satisfaction scores, and employee turnover.

  • Can technology help restaurant general managers succeed?
    Yes. Modern restaurant management tools help automate reporting, improve visibility into costs, and reduce manual work—allowing GMs to focus more on leadership and guest experience.

Conclusion

The restaurant general manager role is demanding by design. Clear expectations, strong leadership practices, and reliable systems help turn that pressure into performance. When GMs are supported with the right tools and best practices, they don’t just manage day-to-day operations—they build stronger teams, better guest experiences, and more profitable restaurants.

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