Aben

Aben leverages POS partnerships and unparalleled access to Visa & MasterCard data to quantify – and alert – operators to revenue opportunities at the store level. Pairing data from outside the four walls with Aben’s Customer Data Platform (CDP) that aggregates first-party data sources unlocks powerful frequency insights – regardless of opt-in status. This combined data access gives Aben the unique ability to measure the impact of capital expenditures inside – and outside – the four walls. Use Aben to better time and target guest communications, know with certainty whether loyalty is working, spend media dollars more effectively and more!